Cone & Graham Heavy Construction

cone & graham heavy construction

SCOPE/GOALS 

Cone & Graham, one of Florida’s largest road and bridge construction companies, needed a new logo and branding that conveyed its strength and integrity. Our team responded by creating a simple, two-color logo that represents a shield comprised of the C and G letters in Cone & Graham.

The G in the logo abstractly alludes to an excavator with an arrow pointing upwards that signifies progress. A heavy serif font was used for the company name logotype to contrast with the heavy sans serif font for the subtitle. It also re-enforces the strength of the shield mark and the firm’s reliability.

The logo is also a key element in the website that our team redesigned for Cone & Graham. The website is modern and visually oriented with large photos and imagery instead of being text-saturated for a better user experience.

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